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Pioneer’s dalliance with the chromatic scale continues, and goes off in an unexpected but totally on-trend direction. First black, then white, and now in the potential Marmite colour of gold. The Digital DJ-SX-N is the latest glittering prize from Pioneer, and Kidkanevil drops a short set to show of it’s glittery shiny majesty.
There is of course a press release that basically says all the same things that the last 2 did, but for completeness, here’s the important paragraphs at the top:
Strike Gold: Pioneer DJ adds a limited edition gold model
to the Digital DJ SX series of controllers designed for Serato DJ1st October 2013: Pioneer DJ’s flagship Serato controller has received the Midas touch, with the release of a Limited Edition Digital DJ SX (model name: DDJ-SX-N) in opulent gold.
Designed for intuitive, plug-and-play control of the bundled Serato DJ software, the DDJ-SX series has brought delight to Serato fans since its launch in November 2012. DJs love its features such as Performance Pads, Dual Deck Control and Slip Mode, which add a tactile element to triggering samples, loops and FX. Plus the unit can be used as a four-channel stand-alone mixer, giving DJs the flexibility of connecting to CDJs or turntables for even more performance options.
Like the classic black and cool pearl white models, the gilded DDJ-SX-N is built with both style and durability in mind. Its aluminium top plate and large jog wheels are finished in dazzling gold and complemented by the controller’s blue and red LEDs.
The DDJ-SX-N, bundled with Serato DJ, will be available in limited quantities from November at an SRP of EUR 999/GBP 809, including VAT.
So the Digital DJ-SX-N comes in at the same price as the old ones, albeit in limited numbers and likely to hit your favourite retailer in November.
My theory is that this is likely to be a real love it or hate it controller. Obviously Apple’s gold iPhone 5S is making it a more palatable aesthetic choice, but I really don’t like it at all. Even Apple’s subtle gold tones are too gaudy for me. But what do you think?
Not my bag but a next gen DMC prize perhaps?
Gold Edition! WTH!!!
That thing is horrific.
Vile.
Beautiful!
It’s so awfull.. that it’s awesomel! In the Netherlands it’s already in the shops.
Bought the black SX last weekend. I’m a Traktor user, but no Traktor controller can beat the SX with Serato DJ. What a great piece of hardware AND software.
Hope the new Pad funtions of the NS7II will be in a SX firmware update.
Now only wait for a tool to get the library from Traktor to Serato.
And Mark.. ‘albeit’ is your new word?? ;-)
I have many words, and albeit is not new to me. I guess I need to find some new ones seeing as my verbiage is being monitored for content. Hell I’m, just pleased that someone is reading at all. Seems to be a lost art.
Haha, love reading your reviews!
I’m from the Netherlands, so the word ‘albeit’ wasn’t in my English vocabulair. I had to look it up! That’s why I noticed that you are using it quite often the last few weeks.. Sooooh, now back to something more interesting like the DDJ-SX!
Sound like a Serato/Pioneer representative. As a former Serato user, Traktor offers plenty that Serato does not. And there’s plenty of controllers as well that can get the DDJ-SX job done.
Don’t get me wrong.. I love Traktor!
And I had my share of controllers for it.
But Serato is making big steps right now! The integration of hardware and software is extremely tight. Serato is also getting it done on the creative side with the Slicer, Slip-mode and Roll functions.
And lets not forget the upcoming NS7II with all new features like touch sensitive EQ and Filters. Also the DDJ-SR has new functions like Pad Plus.
And it’s all high-end controllers running the show now..
VCI-380, NS6, NS7(II), DDJ-SX/SR..
Traktor only has the S4 for 1-on-1 control. The problem with Traktor is not the software, but the tight integration with the hardware. Mappings are most of the time not so good. Had to do al lot of ‘after-mapping’ with a new Traktor controller. With Serato it just works!
Traktor is still leader of the pack, but watch out, Serato is comming!
too many bells and wistles to to mix a couple of pop songs together, no my cup of tea either
The blingier your gear, the better you DJ. FACT.
I used to encrust ALL my vinyl in swarovski crystals. The sound was all EFFED UP but DAMN did that ISH look Baller as HEEEEEEEL!
Ah yes, the “Pauly D Method”.
BUT MOMMY!!! I WANT A GOLD CONTROLLER TOO!!!!!
IT WILL BOOST MY SWAG STATUS AT SCHOOL! AND I NEED A GOLD RETINA MACBOOK TOO! :(
BUT MOMMY!!! I WANT A GOLD CONTROLLER TOO!!!!!
IT WILL BOOST MY SWAG STATUS AT SCHOOL! AND I NEED A GOLD RETINA MACBOOK TOO! :(
I just wanna dress up as C-3PO and DJ with this for Halloween
Why? Just… why?
N for what – November?
I can just hear Shirley Bassey now… “Gold syncher” Ba Baa Baaaa!
se liga nessa Clayton R. Ferreira..
Apple copycat?
I love it, it reminds me of my old Vestax PCV 275 mixer, how I loved that thing.
Won’t be buying one though that’s for sure, don’t use Serato and couldn’t afford one even if I did!
I like white more :)
It will be a hit in bollywood :P