While it’s tough to put a DJ VIP’s signature on a great lump of DJ tackle and expect it to sell, a pair of headphones is a different matter. They’re within the reach of most budgets, and on a regular basis as well. So it comes as no surprise to see electronic consumer giants Philips capitalise on their relationship with trance god Armin Van Buuren to pop out the A5-Pro headphones.
The full info from Philips:
Armin van Buuren redefines professional headphone design with launch of Philips A5-PRO
Grammy-nominated DJ collaborates with Philips to create the ultimate DJ headphones
Miami, USA – International DJ legend, Armin van Buuren and Philips reveal the latest release of their unique partnership today by launching the A5-PRO professional DJ Headphones at a private Miami Winter Music Conference performance. Specifically designed by Armin to meet his needs as a globe- trotting DJ, the Philips A5-PRO headphones are the essential tool for any serious DJ professional.
Armin and Philips worked closely together in the co- creation of the headphones, bringing together Armin’s industry insights and extensive experience as a world-class DJ, and Philips’ technical expertise and heritage in audio innovation. Combining a superior robust aluminum close-backed fit with ultimate source accuracy and clarity, the Philips A5-
PRO headphones are designed for professional audio monitoring and mixing on the road.
“After my passport the first thing I take on the road with me is my headphones”, says Armin van Buuren. “Through my headphones I control everything. It needs to be a good piece of equipment because you’re using it the whole night of your DJ set.
“Philips believed in my idea for the A5-PRO and I believed in the idea Philips had”, adds Armin. “I wanted to develop headphones that have easily replaceable parts and that you can stylize: comfortable, with great sound, and durable.”
Tim Homewood, Creative Director, Philips, comments: “This collaboration is about using Armin’s experience to create an essential tool for the needs of professional DJs. It’s so much more than a simple endorsement – we created this headphone together from scratch.”
Offering unparalleled sound insulation, ideal when performing to large crowds, the replaceable bayonet mount cushions are available in three sizes, ensuring total comfort. Simply twist and click into place with the same secure mechanism as a camera lens, the foldable anodized aluminum form is easy to customize for optimum sound isolation.
The Philips A5-PRO headphones’ 50mm high-definition neodymium drivers offer high quality low-frequency sounds and are engineered for 3500mW high power handling. Source reproduction and sound clarity is second to none, enabling expert listeners to really listen and feel the sound.
The A5-PRO is the latest product in a range of tools for professional and aspiring DJs released as part of the ongoing collaboration between the two Dutch giants. Last year, Armin revealed the Philips M1X-DJ sound system which allows anyone to mix, play and share music in one multifunctional device.
Philips A5-PRO key features:
- 50mm high-definition neodymium drivers
- 3500mW max high power handling
- Acoustic close back architecture
- Dual sided locking cable inputs
- Come with replaceable cushions 93mm soft isolating ear-cushions
- Also available: replaceable 80mm on-ear cushions for on the go*
- Also available: replaceable 110mm over the ear studio cushion*
- 90 degree swivel ear-shell
- Ultra compact folding design
- Genuine leather headband, with soft inner cushion
- Detachable coil cable
- Detailed tech and acoustic specs
*Available for purchase separately
It would be easy to dismiss the combination of a consumer electronics company slapping a safe signature onto a one off pair of cans. But looking at the spec list, and the level they’re being pitched at, the A5-Pros do appear to walk the walk. Without a price or anything more than a couple of pictures, it’s hard to tell if these will measure up. We look forward to getting a pair to test in due course.
I’m sure you can tell where I’m going with this, and I ask this simply out of idle interest. There have been signature products in the past where the VIP in question has barely seen the product that their name adorns, if indeed at all. So does your favourite artist’s name on a product make it a must-buy purchase?